What’s the deal with Google? … Google it.

Google.  Need I say more? Everyone knows Google.  The quintessential search engine.  Why does my stomach hurt?  Google it.  Why am I always hungry?  Google it.  Why is my Law degree so hard?  Just… you get the idea. For years, Google has been the dominant search engine, holding over 90% of the international search market... Continue Reading →

Speak Up! A New Era of Corporate Activism.

Coronavirus. Black Lives Matter. LGBTQ+ protests. These are only some examples of the world's current socio-political state, and it seems that the modern consumer is significantly more conscious of their socio-political surroundings than ever before. Consumers no longer expect to identify with a brand - the brand must also identify with them. From fluid trade... Continue Reading →

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